It is Independent: Movie ad is at odds with review
A full page ad on the back of today's Independent arts section for the new Joaquin Phoenix film "I'm Still Here" carries the plug: "One of the best films of the year. Magnificent. The Independent."
Not quite sure where they got that from. The film is reviewed on page 9 of the arts section today and gets a modest two stars from critic Anthony Quinn.
He describes it as "this mightily peculiar quasi-documentary" and concludes: "Whichever way you slice it, you'd have to say it's more exasperating than exhilarating. Scene by scene it's slow going, particularly when you keep asking yourself if any of it is "true". It's one thing to pull off a hoax; it's quite another to transform the fakery into authentic entertainment."
I am a freelance journalist based in the UK and was deputy editor of Press Gazette, the journalists' magazine, from 1993 until 2006. I want to give an independent view on media matters.
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