Thursday 25 June 2009

Emap plans paywalls for B2B titles

Press Gazette is reporting today that B2B publisher Emap Inform will put "significant parts" of its websites behind a paywall this autumn.
Chief executive Simon Middelboe said Emap would be in "the vanguard of the B2B industry" by moving back towards paid-for online content.
PG says the changes are expected to come into effect around September or October, once work has been completed on introducing the subscriptions barrier on the group's websites.
"I think we will be moving away from free content towards having paywalls on all of our print subscription titles over the next few months," Middelboe says. "There will still be free-to-view content but not anything like as much now."
Emap, which publishes 10 weekly B2B titles including Retail Week, Local Government Chronicle and Broadcast, has announced a reorganisation of the B2B publishing division that could lead to 35 jobs being made redundant.

1 comment:

Matt said...

Well their content is good enough to be paid for. Their information and analysis for the design and apparel industry has been quite revealing.