Tuesday 10 February 2009

How to get readers hooked on a newspaper habit - add drugs to newsprint

US comedian Jon Stewart has come up with a radical way of giving readers back the newspaper habit - by adding some kind of addictive narcotic to newsprint, Editor & Publisher reports.
Stewart made the suggestion on his highly popular The Daily Show which mixes current affairs with satire. His guest was Time journalist Walter Isaacson who wrote the piece about how newspapers could be "saved" if they charged for on-line content which has sparked a debate across the internet.
E&P says Stewart acted out a junkie needing to satisfy his craving for drugged newsprint.... while Isaacson repeated many of his ideas. More seriously, Stewart favored charging aggregators for links to news sites and described saving newspapers as a "worthy" notion.

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