Wednesday, 7 September 2011

Guardian launches new free Android app today

The Guardian's official Android app is now available to download from the Android Market.

The free app features content from including news, sport, comment, reviews, videos, podcasts and picture galleries.

Key features include a customisable homepage; Guardian video and audio, available over 3G and Wi-Fi; full-screen picture galleries; and a landscape reading mode.

Georgina Henry, the head of, said: "We've seen over half a million downloads of our re-launched iPhone app this year, and with over 150 million activated Android devices worldwide the potential audience for this product is huge."

The app was designed and developed by an in-house team using the Guardian's content API and is available now from the Android market in all locations worldwide.

  • The Guardian app for Android is free and ad-funded. Since the Guardian's iPhone app launched in January 2011 it has been downloaded 509,264 times globally. Of those, 86,000 users have gone on to take out subscriptions for the app (£2.99 for six months, £4.99 for a year, up from a launch price of £3.99 for a year). In the US, where the iPhone app is free and ad-funded, it has been downloaded 52,915 times.

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