Among his suggestions for helping grieving families faced with journalists is that they are given a media advisor and a leaflet which would ask if they are:
- Happy to sell the story to the highest bidder?
- Happy to talk to each and every journalist interested?
- Prepared to speak to one journalist only and have the information shared with the rest of the media?
- Prepared to provide printed material only (including photographs)?
- Wanting nothing to do with the press?
"I have also had journalists tell me they left the profession because they hated doing the death knocks and I have had brand new regional journalists, just out of college, say it is the one thing they fear the most about their new jobs.
"Old timers – and I include myself in that – need to get it out of our brains that because we did something a certain way it must always be done that way. Death knocks call for someone with experience, sympathy and an ability to almost offer a pastoral, caring service."