Wednesday 21 July 2010

Don't worry Daily Mail readers are living to 100

Forget about appealing to the young, here is a reason to be cheerful about the future of newspapers.
Daily Mail md Guy Zitter (pictured), in an interview with Ray Snoddy in the latest issue of InPublishing , is confident that in five years time there will still be "a recognisable paid-for national newspaper industry in the UK" although with fewer titles.
He tells Snoddy: "Fortunately my readers, because of modern health care, are living to at least 100 so it should be fine."

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