North West media industry website How-Do has acquired the specialist commercial property and regeneration website Place North West.
Place North West has been a subscription-only website since its launch in August 2007 but from today will be entirely free to access.
Place was launched by business and property journalist Paul Unger, with the backing of a group of private investors. Unger will remain as editor and retains a significant minority shareholding in the business. He is supported by reporter Michael Hunt and Paul’s father, editorial director Mike Unger, formerly editor of the Liverpool Daily Post, Liverpool Echo and Manchester Evening News.
How-Do's publisher Nick Jaspan said: “We are optimistic and confident that by converting the site into a free to access news and information service and simultaneously encouraging greater reader participation, we will increase traffic levels and a greater degree of visibility and engagement with the substantial market that the North West’s commercial property and regeneration sector is.”
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