Wednesday, 8 December 2010

Guido Fawkes: 'I've more readers than The Times'

Political blogger Guido Fawkes (aka Paul Staines) is gloating today that he's got more online readers than The Times since it went behind a paywall.

Guido writes: "And lo it has come to pass as Guido predicted. Back in June (“The Times’ Paywall of Death”) this blog offered a wager that within 12 months no Times political columnist will have more measurable readers online than Guido. We now have authoritative confirmation of the prediction having come true.

"According to industry analysts Experian Hitwise their research suggests that approximately 54,000 people access The Times, with as few as 28,000 being paying customers. On Monday this blog served 75,233 pages, the average weekday readership is circa 60,000."

He adds: "This blog has been more profitable than Times Online for years, now it also has more readers and more advertisers. Murdoch is making a strategic error on a grand scale…"

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