A biography of Sir Basil Clarke, the First World War newspaper correspondent and the father of the UK's public relations industry, is published this week.
From the Frontline is by Richard Evans, a media historian who has written for The Times and the Guardian, and is the first biography of Clarke.
He was the first reporter into Ypres following the bombardment of it and he also caused a global scandal by accusing the Government of effectively "feeding the Germans" by failing to properly enforce its naval blockade.
After the war, Clarke became the UK's first public relations officer in 1917 and established the UK's first PR firm in 1924. His public relations career included leading British propaganda during the Irish War of Independence.