Thursday, 14 October 2010

MEN to relaunch Trafford Metro as two titles


MEN Media announced today that the Trafford Metro will relaunch as two new newspapers: The Sale & Altrincham Advertiser and The Stretford & Urmston Advertiser.

The launches will take place on 21st October and, the company says, will see the titles "include more local content as a result of the editorial restructuring of the MEN Media business over the summer."

In addition, the combined distribution of the two new titles is expected to be 78,000, more than 10,000 higher than that of the Trafford Metro.

The publication day of the paper will move from Friday to Thursday and each of the new titles will include a new property supplement - Homesmine .

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